Welcome to
French Novelty
An Online Dress and Gown Shop
Since 1911, French Novelty has been a haven for stunning dresses and exceptional customer service, now gracing our 115th year of unforgettable moments. Immerse yourself in the wide array of exquisite pieces in our online dress and gown shop, boasting thousands of designs from America's top designers. Whether you're a radiant bride seeking a dream dress or a guest searching for the perfect ensemble, let our extensive collection on our online dress and gown shop guide your steps. Our online dress and gown shop is as diverse as the special moments they adorn. At French Novelty, we believe every woman deserves to feel truly special on her day. With personalized attention and unmatched dedication, we promise to make your search for a dress a joyful experience. Discover why French Novelty is the perfect fit for all your formalwear needs today!



Montage M503 Ruffle Off Shoulder Mothers Gown
Morilee MGNY 71625 Racerback Mother of the Bride Dress
Adrianna Papell Platinum 40160 Bridesmaid Dress with Godets
Christina Wu Elegance 17959 Asymmetrical Mothers Dress
Size 00 Lilac Morilee 49003 Chic Sheer Midriff Prom Dress
Size 00 Violet Ellie Wilde by Mon Cheri EW35234 Prom Dress
Size 00 Yellow Ashley Lauren 11143 Sequin High Slit Prom Dress
Size 00 Bright Fuchsia Sherri Hill 55334 Sheer Corset Prom Gown